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Most Popular WordPress Themes

Every theme in the WordPress.org directory, ranked by active installs and re-captured every night — with daily rank movement, ratings, download history and how many live sites actually run each one.

Ranking for 2026-10-27 · movement vs 2026-10-26 · 6,837 themes tracked

# Theme Trends (1d / 7d / 30d) Type Rating Active installs Next milestone
3045 Building Construction Architecture Building Construction Architecture Updated 8 months ago Classic 5★ (1) 400+ —
3046 Shift Shift Updated 2 years ago Classic 4.8★ (20) 600+ —
3047 WEN Business WEN Business Updated 4 weeks ago Classic 5★ (10) 800+ —
3048 TopShop TopShop Updated 1 year ago Classic 4.8★ (17) 800+ —
3050 Photo Gallery Photo Gallery Updated 2 weeks ago Classic — 100+ —
3052 Editorial Editorial Updated 8 months ago Classic 5★ (33) 700+ —
3053 Scholarship Scholarship Updated 5 months ago Classic 4.7★ (16) 600+ —
3055 flowp flowp Updated 1 year ago Classic — 80+ —
3056 Leadership Coach Leadership Coach Updated 7 months ago Classic — 200+ —
3057 Articlewave Blog Articlewave Blog Updated 2 years ago Classic — 100+ —
3058 BlogTwist BlogTwist Updated 5 months ago Classic — 100+ —
3059 TravelX Lite TravelX Lite Updated 2 months ago Classic — 100+ —
3060 Experon iMagazine Experon iMagazine Updated 3 months ago Classic — 10+ —
3061 Sento eNews Sento eNews Updated 8 months ago Classic — 70+ —
3063 SKT Resort SKT Resort Updated 2 weeks ago Classic — 300+ —
3064 Nason Magazine Blog Nason Magazine Blog Updated 1 year ago Classic — 100+ —
3065 Multipurpose Business FSE Multipurpose Business FSE Updated 4 months ago Classic — 20+ —
3066 Podcaster Radio Podcaster Radio Updated 3 weeks ago Classic 5★ (1) 200+ —
3067 Bosa Agency Dark Bosa Agency Dark Updated 4 months ago Classic — 200+ —
3068 Neom City Neom City Updated 11 months ago Classic — 100+ —
3070 HoneyWaves HoneyWaves Updated 6 months ago Classic 5★ (1) 400+ —
3071 Wallstreet Wallstreet Updated 2 months ago Classic 4.9★ (107) 800+ —
3073 BStore BStore Updated 4 months ago Classic — 20+ —
3074 Educve Online Course Educve Online Course Updated 3 months ago Classic — 20+ —
3076 Marsh Preschool Marsh Preschool Updated 5 months ago Classic — 100+ —
3077 Gamers Studio Gamers Studio Updated 1 month ago Classic 3.7★ (3) 100+ —
3078 Green Globe Green Globe Updated 6 months ago Classic — 200+ —
3079 SpicePress Dark SpicePress Dark Updated 6 months ago Classic — 300+ —
3081 SoftAlt SoftAlt Updated 1 week ago Classic — 100+ —
3082 Elegant Shopping Elegant Shopping Updated 6 months ago Classic — 200+ —
3083 Shopexcel Shopexcel Updated 7 months ago Classic — 200+ —
3086 NGO Organization NGO Organization Updated 1 week ago Classic — 200+ —
3087 Bosa Event Organizer Bosa Event Organizer Updated 4 months ago Classic — 80+ —
3089 Blossom PinThis Blossom PinThis Updated 12 months ago Classic 5★ (2) 500+ —
3093 Startup Business Elementor Startup Business Elementor Updated 2 years ago Classic — 100+ —
3094 Simple Catch Simple Catch Updated 4 months ago Classic 4.9★ (33) 900+ —
3095 ST Currency Exchange ST Currency Exchange Updated 2 months ago Classic — 20+ —
3096 NGO Charity Connection NGO Charity Connection Updated 1 year ago Classic — 200+ —
3098 Blakely Blakely Updated 5 months ago Classic — 300+ —
3099 Slate Lite Slate Lite Updated 5 months ago Classic — 30+ —
3100 EventPlus EventPlus Updated 2 weeks ago Classic — 200+ —
3103 Creative Photography Creative Photography Updated 1 day ago Classic — 30+ —
3104 Vacation Booking Vacation Booking Updated 1 week ago Classic — 90+ —
3106 Prime Mag Prime Mag Updated 3 months ago Classic — 100+ —
3110 Mavix Courier Mavix Courier Updated 2 months ago Classic — 10+ —
3111 Graceful Minimal Graceful Minimal Updated 11 months ago Classic — 100+ —
3112 SKT Glass SKT Glass Updated 2 weeks ago Classic — 200+ —
3113 Proficient Proficient Updated 2 months ago Classic — 600+ —
3114 Store WooCommerce Store WooCommerce Updated 6 months ago Classic — 200+ —
3115 Freshblog Newsfeed Freshblog Newsfeed Updated 9 months ago Classic — 100+ —

About this ranking

The WordPress.org theme directory lists thousands of free themes, but it doesn’t show which ones are gaining or losing ground over time. WP.MD tracks every theme in the directory daily and records each one’s position in the directory’s popularity ranking, so you see movement across 1, 7, and 30 days instead of a single static snapshot. The table above reflects the ranking for 2026-10-27, compared against the previous day.

What the numbers mean

A theme’s position is based on its standing in the WordPress.org “Popular” listing, which is driven largely by active installs and recent download velocity. Active installs (shown in buckets like 1M+ or 500K+) count sites currently running the theme. Downloads per day reflect fresh installs and updates over the last 24 hours — and the two often move independently. A default theme like Twenty Twenty-Five ships with WordPress core, so its download figures are inflated by every new install, whereas a theme like Astra earns its rank from sites that deliberately choose it.

Reading the movement columns

The 1D, 7D, and 30D columns show how far a theme has climbed or dropped over each window. Large short-term jumps — the biggest risers — usually follow a directory feature, a viral tutorial, or a fresh release. Sharp falls often mean a competitor surged rather than the theme itself losing installs. Entries in New in range are themes that broke into the tracked ranking for the first time that week.

Directory popularity vs. real-world usage

Directory rank and real-world usage aren’t the same thing. The “Popular” sort rewards download velocity, which favors bundled and default themes. Surveys of live sites tell a different story, where page-builder foundations like Astra, Kadence, and Hello Elementor punch above their directory rank because they anchor agencies and commercial sites. For the wider market picture — how many WordPress themes exist and which ones lead by real-world install share — see our regularly updated WordPress theme statistics. Comparing those figures with the tracker above is the quickest way to spot a theme that’s quietly dominant despite a modest directory position.

Frequently asked questions

What is the most popular WordPress theme right now?

As of 2026-10-27, Twenty Twenty-Five leads the WordPress.org popularity ranking, followed by Hello Elementor and Astra. Twenty Twenty-Five ships with WordPress core, so part of its lead reflects bundling rather than deliberate choice.

What’s the difference between active installs and downloads?
Active installs count the sites currently running a theme, shown in ranges like 1M+ or 500K+. Downloads per day count fresh installs and updates over the previous 24 hours. A theme can post high daily downloads while its active-install base stays flat, which is why both columns are worth watching.

How is WordPress theme popularity measured?
Directory popularity comes from the WordPress.org “Popular” listing, driven mainly by active installs and download velocity. Real-world usage comes from surveys of live sites and can rank themes differently. WP.MD tracks both so you can compare the directory view against actual deployment.

How often is this data updated?
The ranking refreshes daily. Each day’s movement is measured against the previous day, with 7-day and 30-day columns showing longer trends across the 250 themes we track.