| # | Theme | Trends (1d / 7d / 30d) | Type | Rating | Active installs | Next milestone | |
|---|---|---|---|---|---|---|---|
| 175 |
|
Greenshift Updated 2 weeks ago | 1d▼ 17d▲ 230d▲ 2 | Block | (18) | 4K+ | 5 of 22 · next 5K+ |
| 178 |
|
Observer Updated 5 months ago | 1d▲ 17d▬30d▼ 17 | Block | — | 400+ | 4 of 103 · next 500+ |
| 179 |
|
BizBoost Updated 2 months ago | 1d▲ 17d▲ 630d▼ 1 | Block | (5) | 4K+ | 6 of 22 · next 5K+ |
| 182 |
|
Qalour Lite Updated 4 days ago | 1d▼ 57d▼ 1030d▼ 36 | Block | — | 300+ | 6 of 172 · next 400+ |
| 185 |
|
Simple Nova Updated 3 months ago | 1d▬7d▲ 730d▲ 13 | Block | (1) | 3K+ | 8 of 39 · next 4K+ |
| 186 |
|
Elara Nails And Beauty Updated 3 months ago | 1d▼ 27d▼ 230d▼ 38 | Block | — | 200+ | 11 of 274 · next 300+ |
| 187 |
|
Mediora Updated 2 months ago | 1d▼ 17d▼ 830d▼ 37 | Block | — | 100+ | 6 of 300 · next 200+ |
| 189 |
|
Nutri Coach Updated 3 months ago | 1d▲ 17d▲ 430d▼ 29 | Block | — | 200+ | 13 of 274 · next 300+ |
| 191 |
|
Bakery and Pastry Updated 3 months ago | 1d▬7d▲ 1030d▲ 8 | Block | — | 2K+ | 8 of 93 · next 3K+ |
| 193 |
|
HomeLancer Updated 3 weeks ago | 1d▬7d▲ 730d▲ 2 | Block | — | 1K+ | 18 of 200 · next 2K+ |
| 194 |
|
LMSCourse FSE Updated 11 months ago | 1d▼ 67d▼ 330d▼ 11 | Block | (1) | 1K+ | 19 of 200 · next 2K+ |
| 198 |
|
Photography Journal Updated 3 months ago | 1d▲ 17d▼ 1030d▼ 35 | Block | — | 200+ | 14 of 274 · next 300+ |
| 201 |
|
Luxe Hair Salon Updated 3 months ago | 1d▼ 47d▲ 330d▼ 22 | Block | — | 400+ | 5 of 103 · next 500+ |
| 203 |
|
Roid Updated 1 month ago | 1d▼ 87d▼ 3530dnew | Block | — | 90+ | 3 of 32 · next 100+ |
| 208 |
|
Happiness Coach Updated 4 weeks ago | 1d▲ 207d▲ 4630dnew | Block | — | 70+ | 3 of 41 · next 80+ |
| 211 |
|
Ember Dawn Updated 7 months ago | 1d▼ 27d▼ 130d▼ 29 | Block | — | 700+ | 10 of 61 · next 800+ |
| 213 |
|
Zeever Updated 4 months ago | 1d▲ 17d▲ 330d▲ 6 | Block | (8) | 4K+ | 8 of 22 · next 5K+ |
| 214 |
|
NewSpare Updated 6 days ago | 1d▼ 17d▼ 1230d▼ 45 | Block | — | 400+ | 6 of 103 · next 500+ |
| 217 |
|
SaaS Startup Updated 7 months ago | 1d▼ 27d▼ 230d▼ 31 | Block | — | 600+ | 5 of 63 · next 700+ |
| 218 |
|
Non Profit FSE Updated 3 weeks ago | 1d▬7d▲ 330d▼ 9 | Block | (4) | 1K+ | 25 of 200 · next 2K+ |
| 221 |
|
Homelot Updated 3 weeks ago | 1d▼ 27d▼ 4530dnew | Block | — | 60+ | 2 of 38 · next 70+ |
| 224 |
|
SWP Florist Updated 2 weeks ago | 1d▼ 187dnew30dnew | Block | — | 40+ | 2 of 66 · next 50+ |
| 226 |
|
The Minimal Blogger Updated 7 months ago | 1d▼ 27d▲ 230d▼ 1 | Block | — | 2K+ | 12 of 93 · next 3K+ |
| 230 |
|
Zino Updated 1 day ago | 1d▬7d▲ 130d▲ 1 | Block | (29) | 3K+ | 11 of 39 · next 4K+ |
| 231 |
|
Lifestyle Stories Updated 6 months ago | 1d▬7d▼ 830d▼ 39 | Block | — | 500+ | 11 of 76 · next 600+ |
| 232 |
|
Broadside Updated 3 weeks ago | 1d▼ 257dnew30dnew | Block | — | 50+ | 2 of 45 · next 60+ |
| 235 |
|
Homelancer HVAC Updated 4 weeks ago | 1d▼ 17d▲ 430dnew | Block | — | 60+ | 3 of 38 · next 70+ |
| 237 |
|
Eduacademy Updated 10 months ago | 1d▲ 17d▼ 430d▼ 10 | Block | (1) | 800+ | 3 of 39 · next 900+ |
| 238 |
|
Lakeside Blogger Updated 7 months ago | 1d▲ 17d▼ 130d▼ 4 | Block | — | 2K+ | 14 of 93 · next 3K+ |
| 241 |
|
Thryve Biz Light Updated 1 month ago | 1d▼ 67d▼ 5230d▼ 86 | Block | — | 200+ | 17 of 274 · next 300+ |
| 245 |
|
Press Release Updated 2 weeks ago | 1d▼ 127dnew30dnew | Block | — | 40+ | 3 of 66 · next 50+ |
| 252 |
|
Frost Updated 1 year ago | 1d▲ 27d▲ 330d▲ 10 | Block | (6) | 3K+ | 12 of 39 · next 4K+ |
| 254 |
|
Riverbank Updated 4 months ago | 1d▲ 17d▲ 330d▲ 4 | Block | (15) | 3K+ | 14 of 39 · next 4K+ |
| 256 |
|
The Photography Blog Updated 7 months ago | 1d▲ 27d▼ 430d▼ 34 | Block | — | 500+ | 12 of 76 · next 600+ |
| 259 |
|
Calm Canvas Updated 5 months ago | 1d▼ 27d▼ 1230d▼ 52 | Block | — | 300+ | 8 of 172 · next 400+ |
| 262 |
|
Sports News FSE Updated 9 minutes ago | 1d▼ 197d▼ 4330dnew | Block | — | 50+ | 4 of 45 · next 60+ |
| 265 |
|
BlogSpare Updated 3 months ago | 1d▼ 17d▼ 1530d▼ 65 | Block | — | 300+ | 9 of 172 · next 400+ |
| 266 |
|
TradeCraft Updated 3 months ago | 1d▲ 27d▲ 130d▼ 9 | Block | — | 1K+ | 30 of 200 · next 2K+ |
| 268 |
|
Koinonia Updated 2 years ago | 1d▲ 17d▬30d▲ 5 | Block | — | 1K+ | 31 of 200 · next 2K+ |
| 269 |
|
Björk Updated 2 years ago | 1d▲ 27d▲ 230d▲ 9 | Block | (5) | 3K+ | 15 of 39 · next 4K+ |
| 270 |
|
Bizora Updated 8 months ago | 1d▬7d▼ 430d▼ 17 | Block | (1) | 800+ | 6 of 39 · next 900+ |
| 273 |
|
Minimalistix Updated 3 months ago | 1d▲ 17d▲ 130d▼ 32 | Block | (2) | 2K+ | 16 of 93 · next 3K+ |
| 274 |
|
Nebula Marketing Agency Updated 1 month ago | 1d▼ 17d▼ 930dnew | Block | — | 90+ | 4 of 32 · next 100+ |
| 276 |
|
Spiel Updated 2 years ago | 1d▬7d▼ 130d▲ 7 | Block | (1) | 1K+ | 33 of 200 · next 2K+ |
| 279 |
|
Thryve Corporate Updated 2 months ago | 1d▼ 47d▼ 4930d▼ 89 | Block | — | 200+ | 20 of 274 · next 300+ |
| 281 |
|
Nature21 Updated 6 months ago | 1d▲ 17d▼ 430d▼ 18 | Block | — | 500+ | 13 of 76 · next 600+ |
| 282 |
|
Prompt Marketplace Updated 1 week ago | 1d▼ 227dnew30dnew | Block | — | 30+ | 1 of 48 · next 40+ |
| 283 |
|
Member Read Updated 2 months ago | 1d▬7d▼ 1030d▼ 14 | Block | — | 100+ | 13 of 300 · next 200+ |
| 284 |
|
Hafen Updated 1 day ago | 1d▼ 257dnew30dnew | Block | — | 30+ | 2 of 48 · next 40+ |
| 294 |
|
Pixel Grove Updated 3 months ago | 1d▼ 27d▼ 630d▼ 20 | Block | — | 500+ | 15 of 76 · next 600+ |
About this ranking
The WordPress.org theme directory lists thousands of free themes, but it doesn’t show which ones are gaining or losing ground over time. WP.MD tracks every theme in the directory daily and records each one’s position in the directory’s popularity ranking, so you see movement across 1, 7, and 30 days instead of a single static snapshot. The table above reflects the ranking for 2026-09-03, compared against the previous day.
What the numbers mean
A theme’s position is based on its standing in the WordPress.org “Popular” listing, which is driven largely by active installs and recent download velocity. Active installs (shown in buckets like 1M+ or 500K+) count sites currently running the theme. Downloads per day reflect fresh installs and updates over the last 24 hours — and the two often move independently. A default theme like Twenty Twenty-Five ships with WordPress core, so its download figures are inflated by every new install, whereas a theme like Astra earns its rank from sites that deliberately choose it.
Reading the movement columns
The 1D, 7D, and 30D columns show how far a theme has climbed or dropped over each window. Large short-term jumps — the biggest risers — usually follow a directory feature, a viral tutorial, or a fresh release. Sharp falls often mean a competitor surged rather than the theme itself losing installs. Entries in New in range are themes that broke into the tracked ranking for the first time that week.
Directory popularity vs. real-world usage
Directory rank and real-world usage aren’t the same thing. The “Popular” sort rewards download velocity, which favors bundled and default themes. Surveys of live sites tell a different story, where page-builder foundations like Astra, Kadence, and Hello Elementor punch above their directory rank because they anchor agencies and commercial sites. For the wider market picture — how many WordPress themes exist and which ones lead by real-world install share — see our regularly updated WordPress theme statistics. Comparing those figures with the tracker above is the quickest way to spot a theme that’s quietly dominant despite a modest directory position.
Frequently asked questions
What is the most popular WordPress theme right now?
As of 2026-09-03, Twenty Twenty-Five leads the WordPress.org popularity ranking, followed by Hello Elementor and Astra. Twenty Twenty-Five ships with WordPress core, so part of its lead reflects bundling rather than deliberate choice.
What’s the difference between active installs and downloads?
Active installs count the sites currently running a theme, shown in ranges like 1M+ or 500K+. Downloads per day count fresh installs and updates over the previous 24 hours. A theme can post high daily downloads while its active-install base stays flat, which is why both columns are worth watching.
How is WordPress theme popularity measured?
Directory popularity comes from the WordPress.org “Popular” listing, driven mainly by active installs and download velocity. Real-world usage comes from surveys of live sites and can rank themes differently. WP.MD tracks both so you can compare the directory view against actual deployment.
How often is this data updated?
The ranking refreshes daily. Each day’s movement is measured against the previous day, with 7-day and 30-day columns showing longer trends across the 250 themes we track.