Skip to content
Updated today

Most Popular WordPress Themes

Every theme in the WordPress.org directory, ranked by active installs and re-captured every night — with daily rank movement, ratings, download history and how many live sites actually run each one.

Ranking for 2026-09-01 · movement vs 2026-08-31 · 6,771 themes tracked

# Theme Trends (1d / 7d / 30d) Type Rating Active installs Next milestone
8025 viburno viburno Updated 2 weeks ago Classic 30+
8026 Creativ Agency Creativ Agency Updated 3 months ago Classic 40+
8027 Travel Base Travel Base Updated 3 months ago Classic 40+
8028 Remote Startup Solutions Remote Startup Solutions Updated 3 weeks ago Classic 10+
8029 Phala Phala Updated 2 years ago Classic 20+
8030 fMagazine fMagazine Updated 3 months ago Classic 50+
8031 Grow eMagazine Grow eMagazine Updated 6 months ago Classic 20+
8032 Fashion Boutique Fashion Boutique Updated 2 months ago Classic 20+
8033 fFashion fFashion Updated 3 months ago Classic 4★ (1) 60+
8034 Halloween Halloween Updated 2 years ago Classic 100+
8035 Atmosphere Lite Atmosphere Lite Updated 2 months ago Classic 40+
8036 Durvasa Durvasa Updated 2 years ago Classic 30+
8037 Pest Control Lite Pest Control Lite Updated 2 months ago Classic 20+
8038 Melos Boxed Melos Boxed Updated 6 months ago Classic 40+
8039 Serdika Serdika Updated 11 months ago Classic 5★ (1) 40+
8040 Clothes Rental Services Clothes Rental Services Updated 2 months ago Classic 5★ (1) 10+
8041 Padma Dark Padma Dark Updated 2 years ago Classic 20+
8042 Store Mall Store Mall Updated 3 months ago Classic 40+
8043 Grow Boxed Grow Boxed Updated 6 months ago Classic 40+
8044 Tripify Tripify Updated 2 years ago Classic 20+
8045 Charity Zen Charity Zen Updated 1 month ago Classic 20+
8046 AyaHandmade AyaHandmade Updated 3 months ago Classic 40+
8047 Multipurpose Corporate Multipurpose Corporate Updated 2 months ago Classic 3★ (2) 40+
8048 MultiColors MultiColors Updated 1 year ago Classic 4★ (4) 60+
8049 LZ Real Blog LZ Real Blog Updated 1 month ago Classic 40+
8050 Varuna Varuna Updated 2 years ago Classic 30+
8051 Ashram Ashram Updated 2 years ago Classic 20+
8052 Photo Studio Photo Studio Updated 7 months ago Classic 40+
8053 Child Education Child Education Updated 2 weeks ago Classic 2.7★ (3) 40+
8054 Fitness Gymhouse Fitness Gymhouse Updated 5 days ago Classic 5★ (1) 40+
8055 Renden Boxed Renden Boxed Updated 6 months ago Classic 40+
8056 Marga Marga Updated 2 years ago Classic 20+
8057 Attimo Attimo Updated 3 months ago Classic 30+
8058 Daksha Daksha Updated 2 years ago Classic 20+
8059 Castell Castell Updated 4 months ago Classic 30+
8060 Tastypress Tastypress Updated 4 months ago Classic 20+
8061 Touring Zone Lite Touring Zone Lite Updated 5 months ago Classic 5★ (1) 40+
8062 Bizzcorp Lite Bizzcorp Lite Updated 11 months ago Classic 20+
8063 Simple and Clean Simple and Clean Updated 1 year ago Classic 5★ (1) 60+
8064 fGeek fGeek Updated 3 months ago Classic 50+
8065 OfficePress OfficePress Updated 3 months ago Classic 30+
8066 Travellable Travellable Updated 1 month ago Classic 20+
8067 Korpo Korpo Updated 3 months ago Classic 40+
8068 Productive Business Productive Business Updated 1 week ago Classic 20+
8069 Kalidasa Kalidasa Updated 2 years ago Classic 20+
8070 Blog Bank Lite Blog Bank Lite Updated 2 months ago Classic 1★ (1) 30+
8071 Dostart Dostart Updated 7 months ago Classic 5★ (4) 30+
8072 Th-Store Th-Store Updated 11 months ago Classic 20+
8073 AyaHairSalon AyaHairSalon Updated 3 months ago Classic 40+
8074 Sento Boxed Sento Boxed Updated 6 months ago Classic 30+

About this ranking

The WordPress.org theme directory lists thousands of free themes, but it doesn’t show which ones are gaining or losing ground over time. WP.MD tracks every theme in the directory daily and records each one’s position in the directory’s popularity ranking, so you see movement across 1, 7, and 30 days instead of a single static snapshot. The table above reflects the ranking for 2026-09-01, compared against the previous day.

What the numbers mean

A theme’s position is based on its standing in the WordPress.org “Popular” listing, which is driven largely by active installs and recent download velocity. Active installs (shown in buckets like 1M+ or 500K+) count sites currently running the theme. Downloads per day reflect fresh installs and updates over the last 24 hours — and the two often move independently. A default theme like Twenty Twenty-Five ships with WordPress core, so its download figures are inflated by every new install, whereas a theme like Astra earns its rank from sites that deliberately choose it.

Reading the movement columns

The 1D, 7D, and 30D columns show how far a theme has climbed or dropped over each window. Large short-term jumps — the biggest risers — usually follow a directory feature, a viral tutorial, or a fresh release. Sharp falls often mean a competitor surged rather than the theme itself losing installs. Entries in New in range are themes that broke into the tracked ranking for the first time that week.

Directory popularity vs. real-world usage

Directory rank and real-world usage aren’t the same thing. The “Popular” sort rewards download velocity, which favors bundled and default themes. Surveys of live sites tell a different story, where page-builder foundations like Astra, Kadence, and Hello Elementor punch above their directory rank because they anchor agencies and commercial sites. For the wider market picture — how many WordPress themes exist and which ones lead by real-world install share — see our regularly updated WordPress theme statistics. Comparing those figures with the tracker above is the quickest way to spot a theme that’s quietly dominant despite a modest directory position.

Frequently asked questions

What is the most popular WordPress theme right now?

As of 2026-09-01, Twenty Twenty-Five leads the WordPress.org popularity ranking, followed by Hello Elementor and Astra. Twenty Twenty-Five ships with WordPress core, so part of its lead reflects bundling rather than deliberate choice.

What’s the difference between active installs and downloads?
Active installs count the sites currently running a theme, shown in ranges like 1M+ or 500K+. Downloads per day count fresh installs and updates over the previous 24 hours. A theme can post high daily downloads while its active-install base stays flat, which is why both columns are worth watching.

How is WordPress theme popularity measured?
Directory popularity comes from the WordPress.org “Popular” listing, driven mainly by active installs and download velocity. Real-world usage comes from surveys of live sites and can rank themes differently. WP.MD tracks both so you can compare the directory view against actual deployment.

How often is this data updated?
The ranking refreshes daily. Each day’s movement is measured against the previous day, with 7-day and 30-day columns showing longer trends across the 250 themes we track.