Highlights · computed from our daily tracking data
- Variation Swatches for WooCommerce currently ranks #174 in the WordPress.org popular plugins list.
- It is averaging 4,403 downloads/day over the last 30 days, up 142% versus the month before (1,821/day).
- The latest release, v2.4.0, shipped on Aug 20, 2026 (13 days ago) — release #150 since the plugin joined the directory in 2017.
Ranking history
Ranking history — data table
| Date | Ranking history |
|---|---|
| 2026-09-01 | #174 |
| 2026-08-31 | #174 |
| 2026-07-31 | #176 |
Latest reading of each month from our daily snapshots; the chart holds the full daily history.
Active installs
Active installs — data table
| Date | Active installs |
|---|---|
| 2026-09-01 | 300,000 |
| 2026-08-31 | 300,000 |
| 2026-07-31 | 300,000 |
Latest reading of each month from our daily snapshots; the chart holds the full daily history.
Downloads per day
Downloads per day — data table
| Date | Downloads per day |
|---|---|
| 2026-08-31 | 3,578 |
| 2026-07-31 | 1,335 |
| 2026-06-30 | 2,365 |
| 2026-05-31 | 781 |
| 2026-04-30 | 1,200 |
| 2026-03-31 | 1,488 |
| 2026-02-28 | 1,566 |
| 2026-01-31 | 1,023 |
| 2025-12-31 | 1,079 |
| 2025-11-30 | 1,574 |
| 2025-10-31 | 1,464 |
| 2025-09-30 | 5,937 |
| 2025-08-31 | 1,197 |
| 2025-07-31 | 1,000 |
| 2025-06-30 | 1,440 |
| 2025-05-31 | 890 |
| 2025-04-30 | 1,509 |
| 2025-03-31 | 1,581 |
| 2025-02-28 | 2,629 |
| 2025-01-31 | 1,560 |
| 2024-12-31 | 1,842 |
| 2024-11-30 | 1,178 |
| 2024-10-31 | 1,636 |
| 2024-09-30 | 2,435 |
| 2024-08-31 | 4,790 |
Latest reading of each month from our daily snapshots; the chart holds the full daily history.
Details
| Author | Emran Ahmed |
|---|---|
| Current version | 2.4.0 |
| Versions released | 150 |
| Last updated | 2026-08-20 |
| Added to directory | 2017-12-20 |
| Requires WordPress | 5.9+ |
| Requires PHP | 7.4+ |
| First tracked here | 2026-07-22 |
Description
WooCommerce Variation Swatches replaces boring variation dropdowns with engaging color, image, and label swatches that can boost sales and customer sa …
Frequently asked questions
How many websites use Variation Swatches for WooCommerce?
WordPress.org reports 300K+ active installs.
How popular is Variation Swatches for WooCommerce?
As of September 1, 2026, Variation Swatches for WooCommerce ranks #174 in the WordPress.org popular plugins list.
When was Variation Swatches for WooCommerce last updated?
Variation Swatches for WooCommerce was last updated on August 20, 2026 (version 2.4.0). It has shipped 150 releases in total.
Who makes Variation Swatches for WooCommerce?
Variation Swatches for WooCommerce is developed by Emran Ahmed. It joined the WordPress.org plugin directory in December 2017.