Microsoft Advertising Universal Event Tracking (UET)
3★ (1 ratings) · Current rank #3377
Highlights · computed from our daily tracking data
- Microsoft Advertising Universal Event Tracking (UET) currently ranks #3377 in the WordPress.org popular plugins list.
- Its best position in our tracking is #3369, first reached on Oct 10, 2026.
- Active installs have held steady at 4K+ since we began tracking it in July 2026.
- It is averaging 31 downloads/day over the last 30 days, up 10% versus the month before (28/day).
- The latest release, v1.0.8, shipped on Jan 27, 2026 (266 days ago) — release #5 since the plugin joined the directory in 2021.
Ranking history
Ranking history — data table
| Date | Ranking history |
|---|---|
| 2026-10-20 | #3377 |
| 2026-09-30 | #3383 |
| 2026-08-31 | #3427 |
| 2026-07-31 | #3454 |
Latest reading of each month from our daily snapshots; the chart holds the full daily history.
Active installs
Active installs — data table
| Date | Active installs |
|---|---|
| 2026-10-20 | 4,000 |
| 2026-09-30 | 4,000 |
| 2026-08-31 | 4,000 |
| 2026-07-31 | 4,000 |
Latest reading of each month from our daily snapshots; the chart holds the full daily history.
Downloads per day
Downloads per day — data table
| Date | Downloads per day |
|---|---|
| 2026-10-19 | 37 |
| 2026-09-30 | 23 |
| 2026-08-31 | 26 |
| 2026-07-31 | 31 |
| 2026-06-30 | 26 |
| 2026-05-31 | 23 |
| 2026-04-30 | 31 |
| 2026-03-31 | 34 |
| 2026-02-28 | 32 |
| 2026-01-31 | 72 |
| 2025-12-31 | 22 |
| 2025-11-30 | 21 |
| 2025-10-31 | 22 |
| 2025-09-30 | 22 |
| 2025-08-31 | 18 |
| 2025-07-31 | 18 |
| 2025-06-30 | 24 |
| 2025-05-31 | 20 |
| 2025-04-30 | 35 |
| 2025-03-31 | 29 |
| 2025-02-28 | 37 |
| 2025-01-31 | 41 |
| 2024-12-31 | 39 |
| 2024-11-30 | 34 |
| 2024-10-31 | 158 |
| 2024-09-30 | 3 |
| 2024-08-30 | 1 |
Latest reading of each month from our daily snapshots; the chart holds the full daily history.
Websites using Microsoft Advertising Universal Event Tracking (UET)
Detected on 2 of the sites scanned with our theme detector. Live screenshots, so they may lag the site.
Details
| Author | Microsoft |
|---|---|
| Current version | 1.0.8 |
| Versions released | 5 |
| Last updated | 2026-01-27 |
| Added to directory | 2021-03-11 |
| Requires WordPress | 5.1+ |
| Requires PHP | 7.2+ |
| First tracked here | 2026-07-23 |
Description
The official plugin for setting up Microsoft Advertising UET
Frequently asked questions
How many websites use Microsoft Advertising Universal Event Tracking (UET)?
WordPress.org reports 4K+ active installs.
How popular is Microsoft Advertising Universal Event Tracking (UET)?
As of October 20, 2026, Microsoft Advertising Universal Event Tracking (UET) ranks #3377 in the WordPress.org popular plugins list. Its best position in our tracking is #3369.
When was Microsoft Advertising Universal Event Tracking (UET) last updated?
Microsoft Advertising Universal Event Tracking (UET) was last updated on January 27, 2026 (version 1.0.8). It has shipped 5 releases in total.
Who makes Microsoft Advertising Universal Event Tracking (UET)?
Microsoft Advertising Universal Event Tracking (UET) is developed by Microsoft. It joined the WordPress.org plugin directory in March 2021.
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