OptinMonster vs Popup Builder - Create highly converting, mobile friendly marketing popups.
Two WordPress plugins head to head: ranking, active installs, downloads and ratings, from our daily tracking of the WordPress.org directory.
Popup Builder - Create highly converting, mobile friendly marketing popups. Popups & lead capture
by popupbuilder
At a glance
OptinMonster leads the WordPress.org popular list today at #55, ahead of Popup Builder - Create highly converting, mobile friendly marketing popups. at #269. Over the last 7 days OptinMonster held its place and Popup Builder - Create highly converting, mobile friendly marketing popups. slipped 2 places. OptinMonster has the largest install base, roughly 5× the next: 1M+ active installs against 200K+ for Popup Builder - Create highly converting, mobile friendly marketing popups.. Downloads this week: OptinMonster 63,258 and Popup Builder - Create highly converting, mobile friendly marketing popups. 5,536. Ratings: OptinMonster 4.3★ from 817 and Popup Builder - Create highly converting, mobile friendly marketing popups. 4.7★ from 2,214 reviews.
| Metric | OptinMonster | Popup Builder - Create highly converting, mobile friendly marketing popups. |
|---|---|---|
| Popular rank today | #55 ▬ | #269 ▼ 2 |
| Active installs | 1M+ | 200K+ |
| Downloads, last 7 days | 63,258 | 5,536 |
| Rating | 4.3★ (817) | 4.7★ (2,214) |
| Last updated | Aug 14, 2026 | Jul 18, 2026 |
| Current version | 2.17.1 | 4.4.5 |
| Best rank on record | #54 | #266 |
| Days in the top 50 | 0 | 0 |
| On WordPress.org since | Apr 2015 | May 2015 |
| Sites detected by our detector | 2 | 2 |
Highlighted cells mark the strongest figure in each row. Rank and installs are from the latest WordPress.org capture; downloads are the last seven captured days.
Ranking history Lower is better
Active installs
Downloads per day
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- Popup Builder - Create highly converting, mobile friendly marketing popups. vs Icegram Engage – Popups, Optins, CTAs & Lead Generation
- Popup Builder - Create highly converting, mobile friendly marketing popups. vs WP Popups Lite
- Popup Builder - Create highly converting, mobile friendly marketing popups. vs PopupKit
Frequently asked questions
Which is more popular, OptinMonster or Popup Builder - Create highly converting, mobile friendly marketing popups.?
By active installs, OptinMonster: 1M+ sites run it against 200K+ for Popup Builder - Create highly converting, mobile friendly marketing popups., according to WordPress.org figures captured on September 12, 2026.
Which ranks higher on WordPress.org, OptinMonster or Popup Builder - Create highly converting, mobile friendly marketing popups.?
OptinMonster, at #55 on the WordPress.org popular plugins list today, with Popup Builder - Create highly converting, mobile friendly marketing popups. at #269. The ranking reflects recent installs and moves daily, which is why this page shows the history rather than one snapshot.
Are OptinMonster or Popup Builder - Create highly converting, mobile friendly marketing popups. alternatives to each other?
Yes. All of them are popups & lead capture plugins, so a site would normally run one of them. The figures above show which one more WordPress sites choose and how that has changed over time.
Where do these numbers come from?
WordPress.org publishes each plugin’s active install count and its position on the popular list. This site records both every day, along with per-day downloads and ratings, so the charts above show how the plugins have moved over time rather than a single day.