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EWWW Image Optimizer vs Smush

Two WordPress plugins head to head: ranking, active installs, downloads and ratings, from our daily tracking of the WordPress.org directory.

EWWW Image Optimizer

EWWW Image Optimizer Image optimization

by Shane Bishop

Smush

Smush Image optimization

by WPMU DEV - Your All-in-One WordPress Platform

At a glance

EWWW Image Optimizer leads the WordPress.org popular list today at #60, ahead of Smush at #65. EWWW Image Optimizer has the largest install base: 1M+ active installs against 1M+ for Smush. Downloads this week: Smush 126,030 and EWWW Image Optimizer 80,715. Ratings: EWWW Image Optimizer 4.8★ from 1,842 and Smush 4.8★ from 6,053 reviews.

Metric EWWW Image Optimizer Smush
Popular rank today #60 ▬ #65 ▬
Active installs 1M+ 1M+
Downloads, last 7 days 80,715 126,030
Rating 4.8★ (1,842) 4.8★ (6,053)
Last updated Oct 29, 2026 Oct 20, 2026
Current version 8.9.1 4.3.5
Best rank on record #59 #64
Days in the top 50 0 0
On WordPress.org since Jun 2012 Dec 2008
Sites detected by our detector 10 36

Highlighted cells mark the strongest figure in each row. Rank and installs are from the latest WordPress.org capture; downloads are the last seven captured days.

Ranking history Lower is better

EWWW Image OptimizerSmush

Active installs

EWWW Image OptimizerSmush

Downloads per day

EWWW Image OptimizerSmush

Frequently asked questions

Which is more popular, EWWW Image Optimizer or Smush?

By active installs, EWWW Image Optimizer: 1M+ sites run it against 1M+ for Smush, according to WordPress.org figures captured on October 30, 2026.

Which ranks higher on WordPress.org, EWWW Image Optimizer or Smush?

EWWW Image Optimizer, at #60 on the WordPress.org popular plugins list today, with Smush at #65. The ranking reflects recent installs and moves daily, which is why this page shows the history rather than one snapshot.

Are EWWW Image Optimizer or Smush alternatives to each other?

Yes. All of them are image optimization plugins, so a site would normally run one of them. The figures above show which one more WordPress sites choose and how that has changed over time.

Where do these numbers come from?

WordPress.org publishes each plugin’s active install count and its position on the popular list. This site records both every day, along with per-day downloads and ratings, so the charts above show how the plugins have moved over time rather than a single day.