EWWW Image Optimizer vs Imagify
Two WordPress plugins head to head: ranking, active installs, downloads and ratings, from our daily tracking of the WordPress.org directory.
At a glance
EWWW Image Optimizer leads the WordPress.org popular list today at #61, ahead of Imagify at #67. EWWW Image Optimizer has the largest install base: 1M+ active installs against 1M+ for Imagify. Downloads this week: Imagify 371,976 and EWWW Image Optimizer 71,224. Ratings: EWWW Image Optimizer 4.8★ from 1,839 and Imagify 4.3★ from 1,653 reviews.
| Metric | EWWW Image Optimizer | Imagify |
|---|---|---|
| Popular rank today | #61 ▬ | #67 ▬ |
| Active installs | 1M+ | 1M+ |
| Downloads, last 7 days | 71,224 | 371,976 |
| Rating | 4.8★ (1,839) | 4.3★ (1,653) |
| Last updated | Sep 1, 2026 | Sep 7, 2026 |
| Current version | 8.7.7 | 2.3.4 |
| Best rank on record | #61 | #67 |
| Days in the top 50 | 0 | 0 |
| On WordPress.org since | Jun 2012 | Jan 2016 |
| Sites detected by our detector | 12 | 0 |
Highlighted cells mark the strongest figure in each row. Rank and installs are from the latest WordPress.org capture; downloads are the last seven captured days.
Ranking history Lower is better
Active installs
Downloads per day
More comparisons
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- Imagify vs Smush
- Imagify vs ShortPixel Image Optimizer
- Imagify vs Image optimization service by Optimole
- Imagify vs TinyPNG - JPEG, PNG & WebP image compression
Frequently asked questions
Which is more popular, EWWW Image Optimizer or Imagify?
By active installs, EWWW Image Optimizer: 1M+ sites run it against 1M+ for Imagify, according to WordPress.org figures captured on September 12, 2026.
Which ranks higher on WordPress.org, EWWW Image Optimizer or Imagify?
EWWW Image Optimizer, at #61 on the WordPress.org popular plugins list today, with Imagify at #67. The ranking reflects recent installs and moves daily, which is why this page shows the history rather than one snapshot.
Are EWWW Image Optimizer or Imagify alternatives to each other?
Yes. All of them are image optimization plugins, so a site would normally run one of them. The figures above show which one more WordPress sites choose and how that has changed over time.
Where do these numbers come from?
WordPress.org publishes each plugin’s active install count and its position on the popular list. This site records both every day, along with per-day downloads and ratings, so the charts above show how the plugins have moved over time rather than a single day.