GTM4WP - A Google Tag Manager (GTM) plugin for WordPress vs Simple Analytics Tag
Two WordPress plugins head to head: ranking, active installs, downloads and ratings, from our daily tracking of the WordPress.org directory.
These aren’t all alternatives to each other — they do different jobs — so this page compares popularity only, not features.
At a glance
GTM4WP - A Google Tag Manager (GTM) plugin for WordPress leads the WordPress.org popular list today at #83, ahead of Simple Analytics Tag at #21,890. Over the last 7 days GTM4WP - A Google Tag Manager (GTM) plugin for WordPress held its place and Simple Analytics Tag slipped 104 places. GTM4WP - A Google Tag Manager (GTM) plugin for WordPress has the largest install base, roughly 17500× the next: 700K+ active installs against 40+ for Simple Analytics Tag. Downloads this week: GTM4WP - A Google Tag Manager (GTM) plugin for WordPress 68,625 and Simple Analytics Tag 18.
| Metric | GTM4WP - A Google Tag Manager (GTM) plugin for WordPress | Simple Analytics Tag |
|---|---|---|
| Popular rank today | #83 ▬ | #21,890 ▼ 104 |
| Active installs | 700K+ | 40+ |
| Downloads, last 7 days | 68,625 | 18 |
| Rating | 4.5★ (155) | no ratings |
| Last updated | Oct 12, 2026 | Oct 6, 2020 |
| Current version | 2.0.6 | 1.4.1 |
| Best rank on record | #82 | #21,072 |
| Days in the top 50 | 0 | 0 |
| On WordPress.org since | Sep 2013 | Oct 2019 |
| Sites detected by our detector | 28 | 0 |
Highlighted cells mark the strongest figure in each row. Rank and installs are from the latest WordPress.org capture; downloads are the last seven captured days.
Ranking history Lower is better
Active installs
Downloads per day
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Frequently asked questions
Which is more popular, GTM4WP - A Google Tag Manager (GTM) plugin for WordPress or Simple Analytics Tag?
By active installs, GTM4WP - A Google Tag Manager (GTM) plugin for WordPress: 700K+ sites run it against 40+ for Simple Analytics Tag, according to WordPress.org figures captured on October 27, 2026.
Which ranks higher on WordPress.org, GTM4WP - A Google Tag Manager (GTM) plugin for WordPress or Simple Analytics Tag?
GTM4WP - A Google Tag Manager (GTM) plugin for WordPress, at #83 on the WordPress.org popular plugins list today, with Simple Analytics Tag at #21,890. The ranking reflects recent installs and moves daily, which is why this page shows the history rather than one snapshot.
Are GTM4WP - A Google Tag Manager (GTM) plugin for WordPress or Simple Analytics Tag alternatives to each other?
Not all of them. Some of these plugins do different jobs and many sites run more than one. This page compares their popularity, not their features.
Where do these numbers come from?
WordPress.org publishes each plugin’s active install count and its position on the popular list. This site records both every day, along with per-day downloads and ratings, so the charts above show how the plugins have moved over time rather than a single day.