GTM4WP - A Google Tag Manager (GTM) plugin for WordPress vs GTM Kit
Two WordPress plugins head to head: ranking, active installs, downloads and ratings, from our daily tracking of the WordPress.org directory.
These aren’t all alternatives to each other — they do different jobs — so this page compares popularity only, not features.
At a glance
GTM4WP - A Google Tag Manager (GTM) plugin for WordPress leads the WordPress.org popular list today at #82, ahead of GTM Kit at #927. Over the last 7 days GTM4WP - A Google Tag Manager (GTM) plugin for WordPress held its place and GTM Kit climbed 5 places. GTM4WP - A Google Tag Manager (GTM) plugin for WordPress has the largest install base, roughly 23× the next: 700K+ active installs against 30K+ for GTM Kit. Downloads this week: GTM4WP - A Google Tag Manager (GTM) plugin for WordPress 78,401 and GTM Kit 2,165. Ratings: GTM4WP - A Google Tag Manager (GTM) plugin for WordPress 4.5★ from 154 and GTM Kit 4.8★ from 20 reviews.
| Metric | GTM4WP - A Google Tag Manager (GTM) plugin for WordPress | GTM Kit |
|---|---|---|
| Popular rank today | #82 ▬ | #927 ▲ 5 |
| Active installs | 700K+ | 30K+ |
| Downloads, last 7 days | 78,401 | 2,165 |
| Rating | 4.5★ (154) | 4.8★ (20) |
| Last updated | Sep 3, 2026 | Aug 24, 2026 |
| Current version | 2.0.1 | 2.18.1 |
| Best rank on record | #82 | #927 |
| Days in the top 50 | 0 | 0 |
| On WordPress.org since | Sep 2013 | Sep 2022 |
| Sites detected by our detector | 25 | 2 |
Highlighted cells mark the strongest figure in each row. Rank and installs are from the latest WordPress.org capture; downloads are the last seven captured days.
Ranking history Lower is better
Active installs
Downloads per day
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Frequently asked questions
Which is more popular, GTM4WP - A Google Tag Manager (GTM) plugin for WordPress or GTM Kit?
By active installs, GTM4WP - A Google Tag Manager (GTM) plugin for WordPress: 700K+ sites run it against 30K+ for GTM Kit, according to WordPress.org figures captured on September 13, 2026.
Which ranks higher on WordPress.org, GTM4WP - A Google Tag Manager (GTM) plugin for WordPress or GTM Kit?
GTM4WP - A Google Tag Manager (GTM) plugin for WordPress, at #82 on the WordPress.org popular plugins list today, with GTM Kit at #927. The ranking reflects recent installs and moves daily, which is why this page shows the history rather than one snapshot.
Are GTM4WP - A Google Tag Manager (GTM) plugin for WordPress or GTM Kit alternatives to each other?
Not all of them. Some of these plugins do different jobs and many sites run more than one. This page compares their popularity, not their features.
Where do these numbers come from?
WordPress.org publishes each plugin’s active install count and its position on the popular list. This site records both every day, along with per-day downloads and ratings, so the charts above show how the plugins have moved over time rather than a single day.