Big Store vs Magazine Style
Two WordPress themes head to head: ranking, active installs, downloads and ratings, from our daily tracking of the WordPress.org directory.
At a glance
Big Store leads the WordPress.org popular list today at #1,496, ahead of Magazine Style at #7,160. Over the last 7 days Big Store climbed 14 places and Magazine Style slipped 61 places. Big Store has the largest install base, roughly 9× the next: 900+ active installs against 100+ for Magazine Style. Downloads this week: Big Store 43 and Magazine Style 11. Ratings: Big Store 4.4★ from 13 and Magazine Style 4★ from 5 reviews.
| Metric | Big Store | Magazine Style |
|---|---|---|
| Popular rank today | #1,496 ▲ 14 | #7,160 ▼ 61 |
| Active installs | 900+ | 100+ |
| Downloads, last 7 days | 43 | 11 |
| Rating | 4.4★ (13) | 4★ (5) |
| Type | Classic theme | Classic theme |
| Last updated | Aug 6, 2026 | Jan 31, 2025 |
| Current version | 2.1.8 | 3.4 |
| Best rank on record | #1,399 | #6,889 |
| Days in the top 50 | 0 | 0 |
| On WordPress.org since | Mar 2021 | Aug 2013 |
Highlighted cells mark the strongest figure in each row. Rank and installs are from the latest WordPress.org capture; downloads are the last seven captured days.
Ranking history Lower is better
Active installs
Downloads per day
More comparisons
Frequently asked questions
Which is more popular, Big Store or Magazine Style?
By active installs, Big Store: 900+ sites run it against 100+ for Magazine Style, according to WordPress.org figures captured on October 22, 2026.
Which ranks higher on WordPress.org, Big Store or Magazine Style?
Big Store, at #1,496 on the WordPress.org popular themes list today, with Magazine Style at #7,160. The ranking reflects recent installs and moves daily, which is why this page shows the history rather than one snapshot.
Is Big Store a block theme or a classic theme? And Magazine Style?
Big Store is a classic theme, Magazine Style is a classic theme. Block themes are built for the Site Editor; classic themes use the Customizer and widget areas.
Where do these numbers come from?
WordPress.org publishes each theme’s active install count and its position on the popular list. This site records both every day, along with per-day downloads and ratings, so the charts above show how the themes have moved over time rather than a single day.