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Most Popular WordPress Themes

Every theme in the WordPress.org directory, ranked by active installs and re-captured every night — with daily rank movement, ratings, download history and how many live sites actually run each one.

Ranking for 2026-10-23 · movement vs 2026-10-22 · 8,728 themes tracked

# Theme Trends (1d / 7d / 30d) Type Rating Active installs Next milestone
1102 Essence News Essence News Updated 1 year ago Classic — 200+
108 of 249 · next 300+
1103 Patterns Photography Patterns Photography Updated 4 months ago Block — 200+
109 of 249 · next 300+
1104 NewsCover NewsCover Updated 8 months ago Classic — 1K+
104 of 194 · next 2K+
1105 Accountra Accountra Updated 5 months ago Block 5★ (2) 900+
21 of 34 · next 1K+
1106 PulseNova PulseNova Updated 2 months ago Classic — 40+
22 of 53 · next 50+
1107 Entr Entr Updated 9 months ago Classic — 800+
24 of 43 · next 900+
1108 SideNews SideNews Updated 1 week ago Classic — 300+
82 of 160 · next 400+
1109 Graceful Vibes Blog Graceful Vibes Blog Updated 1 year ago Classic — 200+
110 of 249 · next 300+
1110 Fancy Store Fancy Store Updated 1 month ago Block — 10+
14 of 38 · next 20+
1111 News Store News Store Updated 7 months ago Classic — 100+
132 of 309 · next 200+
1112 BusiCare BusiCare Updated 3 months ago Classic 5★ (4) 1K+
105 of 194 · next 2K+
1113 IT Cyber Security IT Cyber Security Updated 2 weeks ago Classic — 30+
30 of 64 · next 40+
1114 Elementic Elementic Updated 7 months ago Classic — 100+
133 of 309 · next 200+
1115 Wira Business Wira Business Updated 5 months ago Block 5★ (1) 500+
48 of 77 · next 600+
1116 Adventure Camping Adventure Camping Updated 2 weeks ago Classic 5★ (1) 300+
83 of 160 · next 400+
1117 Kenta Flow Kenta Flow Updated 10 months ago Classic — 100+
134 of 309 · next 200+
1118 Accounting Services Accounting Services Updated 3 weeks ago Classic — 10+
15 of 38 · next 20+
1119 JenishWP JenishWP Updated 3 weeks ago Classic — 10+
16 of 38 · next 20+
1120 Perfect Portfolio Perfect Portfolio Updated 7 months ago Classic 4.9★ (28) 1K+
106 of 194 · next 2K+
1121 Color Magazinex Plus Color Magazinex Plus Updated 1 year ago Classic — 200+
111 of 249 · next 300+
1122 Avanta Avanta Updated 4 days ago Classic — 300+
84 of 160 · next 400+
1123 Capital News Capital News Updated 3 months ago Classic — 200+
112 of 249 · next 300+
1124 Bado Blog Bado Blog Updated 6 days ago Classic 5★ (2) 300+
85 of 160 · next 400+
1125 Bold Photography Bold Photography Updated 5 months ago Classic 4.8★ (23) 1K+
107 of 194 · next 2K+
1126 Residential Real Estate Residential Real Estate Updated 2 weeks ago Block — 300+
86 of 160 · next 400+
1127 Brute Brute Updated 1 month ago Block — 400+
59 of 96 · next 500+
1128 Indice Indice Updated 1 month ago Block — 400+
60 of 96 · next 500+
1129 BizLink Biz BizLink Biz Updated 3 weeks ago Block — 30+
31 of 64 · next 40+
1130 News Pick Kit News Pick Kit Updated 1 year ago Classic — 200+
113 of 249 · next 300+
1131 Festival Events Festival Events Updated 2 weeks ago Block — 200+
114 of 249 · next 300+
1132 Patterns Sports Patterns Sports Updated 4 months ago Block — 200+
115 of 249 · next 300+
1133 Tracks Tracks Updated 2 years ago Classic 4.9★ (139) 2K+
74 of 94 · next 3K+
1134 Dropshipping Storefront Dropshipping Storefront Updated 2 days ago Classic — 100+
135 of 309 · next 200+
1135 Car Repair Blocks Car Repair Blocks Updated 6 days ago Block — 500+
49 of 77 · next 600+
1136 Promo Newspaper Promo Newspaper Updated 2 months ago Classic — 100+
136 of 309 · next 200+
1137 Hafen Hafen Updated 2 weeks ago Block 5★ (1) 30+
32 of 64 · next 40+
1138 Alante eNews Alante eNews Updated 1 month ago Classic — 10+
17 of 38 · next 20+
1139 Apex Chocolate Apex Chocolate Updated 6 days ago Classic — 10+
18 of 38 · next 20+
1140 Gridbox Gridbox Updated 4 months ago Classic 3.9★ (7) 2K+
75 of 94 · next 3K+
1141 Rock Star Rock Star Updated 4 months ago Classic 5★ (20) 2K+
76 of 94 · next 3K+
1142 Blockbooster Blockbooster Updated 3 weeks ago Block — 500+
50 of 77 · next 600+
1143 Pinnacle Pinnacle Updated 1 month ago Classic 4.7★ (27) 2K+
77 of 94 · next 3K+
1144 AI Enterprise AI Enterprise Updated 1 week ago Block — 80+
16 of 35 · next 90+
1145 Corporate Plus Corporate Plus Updated 3 months ago Classic 4.9★ (65) 2K+
78 of 94 · next 3K+
1146 Real Estate Company Real Estate Company Updated 1 month ago Block — 200+
116 of 249 · next 300+
1147 Estate Hive Estate Hive Updated 7 months ago Block — 100+
137 of 309 · next 200+
1148 Newsbes Newsbes Updated 5 months ago Classic — 400+
61 of 96 · next 500+
1149 Koji Koji Updated 2 months ago Classic 4.9★ (11) 1K+
108 of 194 · next 2K+
1150 Shop Toolkit Plus Shop Toolkit Plus Updated 4 weeks ago Classic — 200+
117 of 249 · next 300+
1151 Mavix Spa Mavix Spa Updated 3 months ago Classic — 50+
32 of 56 · next 60+

About this ranking

The WordPress.org theme directory lists thousands of free themes, but it doesn’t show which ones are gaining or losing ground over time. WP.MD tracks every theme in the directory daily and records each one’s position in the directory’s popularity ranking, so you see movement across 1, 7, and 30 days instead of a single static snapshot. The table above reflects the ranking for 2026-10-23, compared against the previous day.

What the numbers mean

A theme’s position is based on its standing in the WordPress.org “Popular” listing, which is driven largely by active installs and recent download velocity. Active installs (shown in buckets like 1M+ or 500K+) count sites currently running the theme. Downloads per day reflect fresh installs and updates over the last 24 hours — and the two often move independently. A default theme like Twenty Twenty-Five ships with WordPress core, so its download figures are inflated by every new install, whereas a theme like Astra earns its rank from sites that deliberately choose it.

Reading the movement columns

The 1D, 7D, and 30D columns show how far a theme has climbed or dropped over each window. Large short-term jumps — the biggest risers — usually follow a directory feature, a viral tutorial, or a fresh release. Sharp falls often mean a competitor surged rather than the theme itself losing installs. Entries in New in range are themes that broke into the tracked ranking for the first time that week.

Directory popularity vs. real-world usage

Directory rank and real-world usage aren’t the same thing. The “Popular” sort rewards download velocity, which favors bundled and default themes. Surveys of live sites tell a different story, where page-builder foundations like Astra, Kadence, and Hello Elementor punch above their directory rank because they anchor agencies and commercial sites. For the wider market picture — how many WordPress themes exist and which ones lead by real-world install share — see our regularly updated WordPress theme statistics. Comparing those figures with the tracker above is the quickest way to spot a theme that’s quietly dominant despite a modest directory position.

Frequently asked questions

What is the most popular WordPress theme right now?

As of 2026-10-23, Twenty Twenty-Five leads the WordPress.org popularity ranking, followed by Hello Elementor and Astra. Twenty Twenty-Five ships with WordPress core, so part of its lead reflects bundling rather than deliberate choice.

What’s the difference between active installs and downloads?
Active installs count the sites currently running a theme, shown in ranges like 1M+ or 500K+. Downloads per day count fresh installs and updates over the previous 24 hours. A theme can post high daily downloads while its active-install base stays flat, which is why both columns are worth watching.

How is WordPress theme popularity measured?
Directory popularity comes from the WordPress.org “Popular” listing, driven mainly by active installs and download velocity. Real-world usage comes from surveys of live sites and can rank themes differently. WP.MD tracks both so you can compare the directory view against actual deployment.

How often is this data updated?
The ranking refreshes daily. Each day’s movement is measured against the previous day, with 7-day and 30-day columns showing longer trends across the 250 themes we track.