Highlights · computed from our daily tracking data
- Shop Startup currently ranks #924 in the WordPress.org popular themes list.
- Its best position in our tracking is #799, first reached on Jun 25, 2026.
- It is averaging 5 downloads/day over the last 30 days, down 15% versus the month before (6/day).
- The latest release, v1.0.2, shipped on Apr 22, 2026 (108 days ago) — release #3 since the theme joined the directory in 2025.
Ranking history
Active installs
Downloads per day
Details
| Author | Gradient Themes |
|---|---|
| Current version | 1.0.2 |
| Versions released | 3 |
| Last updated | 2026-04-22 |
| Added to directory | 2025-11-13 |
| Requires WordPress | — |
| Requires PHP | 5.6+ |
| Type | Classic theme |
| First tracked here | 2026-06-23 |
Description
Shop Startup is a modern, responsive WooCommerce WordPress theme designed to create professional online shops and storefronts. Perfect for fashion boutiques, lifestyle brands, homeware sellers, and marketplaces, it combines sleek design with powerful WooCommerce features like product wishlists, comparison tools, and variation swatches. Fully compatible with Elementor, Divi, Visual Composer, and Gutenberg, it offers effortless customization, while its SEO-friendly, mobile-responsive, and fast-loading structure ensures a smooth shopping experience across all devices. With RTL support, flexible layouts, and conversion-focused styling, Shop Startup is the ideal shop theme for building a standout WooCommerce storefront.
Frequently asked questions
Is Shop Startup a free theme?
Yes — Shop Startup is a free, open-source (GPL) theme distributed through the official WordPress.org directory. The author also offers a paid upgrade with additional features.
Is Shop Startup a block theme or a classic theme?
Shop Startup is a classic theme: it uses the traditional Customizer/widgets workflow rather than WordPress Full Site Editing.
How many websites use Shop Startup?
WordPress.org reports 200+ active installs.
How popular is Shop Startup?
As of August 7, 2026, Shop Startup ranks #924 in the WordPress.org popular themes list. Its best position in our tracking is #799.
When was Shop Startup last updated?
Shop Startup was last updated on April 22, 2026 (version 1.0.2). It has shipped 3 releases in total.
Who makes Shop Startup?
Shop Startup is developed by Gradient Themes. It joined the WordPress.org theme directory in November 2025.
