WP Email Template vs Email Template Designer – WP HTML Mail
Two WordPress plugins head to head: ranking, active installs, downloads and ratings, from our daily tracking of the WordPress.org directory.
These aren’t all alternatives to each other — they do different jobs — so this page compares popularity only, not features.
At a glance
Email Template Designer – WP HTML Mail leads the WordPress.org popular list today at #1,239, ahead of WP Email Template at #4,353. Over the last 7 days Email Template Designer – WP HTML Mail held its place and WP Email Template slipped 6 places. Email Template Designer – WP HTML Mail has the largest install base, roughly 10× the next: 20K+ active installs against 2K+ for WP Email Template. Downloads this week: Email Template Designer – WP HTML Mail 1,273 and WP Email Template 127. Ratings: WP Email Template 3.1★ from 35 and Email Template Designer – WP HTML Mail 4.8★ from 87 reviews.
| Metric | WP Email Template | Email Template Designer – WP HTML Mail |
|---|---|---|
| Popular rank today | #4,353 ▼ 6 | #1,239 ▬ |
| Active installs | 2K+ | 20K+ |
| Downloads, last 7 days | 127 | 1,273 |
| Rating | 3.1★ (35) | 4.8★ (87) |
| Last updated | Jul 9, 2026 | Sep 23, 2026 |
| Current version | 2.8.7 | 3.5 |
| Best rank on record | #4,326 | #1,237 |
| Days in the top 50 | 0 | 0 |
| On WordPress.org since | Sep 2012 | Jan 2015 |
Highlighted cells mark the strongest figure in each row. Rank and installs are from the latest WordPress.org capture; downloads are the last seven captured days.
Ranking history Lower is better
Active installs
Downloads per day
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Frequently asked questions
Which is more popular, WP Email Template or Email Template Designer – WP HTML Mail?
By active installs, Email Template Designer – WP HTML Mail: 20K+ sites run it against 2K+ for WP Email Template, according to WordPress.org figures captured on October 21, 2026.
Which ranks higher on WordPress.org, WP Email Template or Email Template Designer – WP HTML Mail?
Email Template Designer – WP HTML Mail, at #1,239 on the WordPress.org popular plugins list today, with WP Email Template at #4,353. The ranking reflects recent installs and moves daily, which is why this page shows the history rather than one snapshot.
Are WP Email Template or Email Template Designer – WP HTML Mail alternatives to each other?
Not all of them. Some of these plugins do different jobs and many sites run more than one. This page compares their popularity, not their features.
Where do these numbers come from?
WordPress.org publishes each plugin’s active install count and its position on the popular list. This site records both every day, along with per-day downloads and ratings, so the charts above show how the plugins have moved over time rather than a single day.