MailPoet vs Brevo - WooCommerce Email Marketing
Two WordPress plugins head to head: ranking, active installs, downloads and ratings, from our daily tracking of the WordPress.org directory.
These aren’t all alternatives to each other — they do different jobs — so this page compares popularity only, not features.
At a glance
MailPoet leads the WordPress.org popular list today at #127, ahead of Brevo - WooCommerce Email Marketing at #995. Over the last 7 days MailPoet held its place and Brevo - WooCommerce Email Marketing climbed 8 places. MailPoet has the largest install base, roughly 17× the next: 500K+ active installs against 30K+ for Brevo - WooCommerce Email Marketing. Downloads this week: MailPoet 220,488 and Brevo - WooCommerce Email Marketing 17,796. Ratings: MailPoet 4.4★ from 1,435 and Brevo - WooCommerce Email Marketing 3.4★ from 55 reviews.
| Metric | MailPoet | Brevo - WooCommerce Email Marketing |
|---|---|---|
| Popular rank today | #127 ▬ | #995 ▲ 8 |
| Active installs | 500K+ | 30K+ |
| Downloads, last 7 days | 220,488 | 17,796 |
| Rating | 4.4★ (1,435) | 3.4★ (55) |
| Last updated | Nov 3, 2026 | Oct 28, 2026 |
| Current version | 5.45.0 | 4.0.63 |
| Best rank on record | #127 | #995 |
| Days in the top 50 | 0 | 0 |
| On WordPress.org since | Oct 2016 | May 2014 |
| Sites detected by our detector | 22 | 0 |
Highlighted cells mark the strongest figure in each row. Rank and installs are from the latest WordPress.org capture; downloads are the last seven captured days.
Ranking history Lower is better
Active installs
Downloads per day
More comparisons
- MailPoet vs MC4WP: Mailchimp for WordPress
- MailPoet vs Newsletter
- MailPoet vs FluentCRM - Marketing Automation For WordPress
- MailPoet vs Icegram Express - Email Subscribers, Newsletters and Marketing Automation Plugin
- MailPoet vs Kit (formerly ConvertKit)
- Brevo - WooCommerce Email Marketing vs Email Marketing for WooCommerce by Omnisend
- Brevo - WooCommerce Email Marketing vs FunnelKit Automations – Email Marketing Automation and CRM for WordPress & WooCommerce
- Brevo - WooCommerce Email Marketing vs ActiveCampaign
Frequently asked questions
Which is more popular, MailPoet or Brevo - WooCommerce Email Marketing?
By active installs, MailPoet: 500K+ sites run it against 30K+ for Brevo - WooCommerce Email Marketing, according to WordPress.org figures captured on November 4, 2026.
Which ranks higher on WordPress.org, MailPoet or Brevo - WooCommerce Email Marketing?
MailPoet, at #127 on the WordPress.org popular plugins list today, with Brevo - WooCommerce Email Marketing at #995. The ranking reflects recent installs and moves daily, which is why this page shows the history rather than one snapshot.
Are MailPoet or Brevo - WooCommerce Email Marketing alternatives to each other?
Not all of them. Some of these plugins do different jobs and many sites run more than one. This page compares their popularity, not their features.
Where do these numbers come from?
WordPress.org publishes each plugin’s active install count and its position on the popular list. This site records both every day, along with per-day downloads and ratings, so the charts above show how the plugins have moved over time rather than a single day.