Newspaper Magazine Blog vs PPC Specialist
Two WordPress themes head to head: ranking, active installs, downloads and ratings, from our daily tracking of the WordPress.org directory.
At a glance
Newspaper Magazine Blog leads the WordPress.org popular list today at #1,485, ahead of PPC Specialist at #7,293. Over the last 7 days Newspaper Magazine Blog slipped 22 places and PPC Specialist slipped 48 places. Newspaper Magazine Blog has the largest install base, roughly 5× the next: 200+ active installs against 40+ for PPC Specialist. Downloads this week: PPC Specialist 51 and Newspaper Magazine Blog 23.
| Metric | Newspaper Magazine Blog | PPC Specialist |
|---|---|---|
| Popular rank today | #1,485 ▼ 22 | #7,293 ▼ 48 |
| Active installs | 200+ | 40+ |
| Downloads, last 7 days | 23 | 51 |
| Rating | no ratings | no ratings |
| Type | Classic theme | Classic theme |
| Last updated | Oct 11, 2026 | Oct 20, 2026 |
| Current version | 2.6.8 | 6.2 |
| Best rank on record | #772 | #6,957 |
| Days in the top 50 | 0 | 0 |
| On WordPress.org since | Jul 2025 | Mar 2023 |
Highlighted cells mark the strongest figure in each row. Rank and installs are from the latest WordPress.org capture; downloads are the last seven captured days.
Ranking history Lower is better
Active installs
Downloads per day
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Frequently asked questions
Which is more popular, Newspaper Magazine Blog or PPC Specialist?
By active installs, Newspaper Magazine Blog: 200+ sites run it against 40+ for PPC Specialist, according to WordPress.org figures captured on October 23, 2026.
Which ranks higher on WordPress.org, Newspaper Magazine Blog or PPC Specialist?
Newspaper Magazine Blog, at #1,485 on the WordPress.org popular themes list today, with PPC Specialist at #7,293. The ranking reflects recent installs and moves daily, which is why this page shows the history rather than one snapshot.
Is Newspaper Magazine Blog a block theme or a classic theme? And PPC Specialist?
Newspaper Magazine Blog is a classic theme, PPC Specialist is a classic theme. Block themes are built for the Site Editor; classic themes use the Customizer and widget areas.
Where do these numbers come from?
WordPress.org publishes each theme’s active install count and its position on the popular list. This site records both every day, along with per-day downloads and ratings, so the charts above show how the themes have moved over time rather than a single day.