Marketing Campaigns vs Online clothing store
Two WordPress themes head to head: ranking, active installs, downloads and ratings, from our daily tracking of the WordPress.org directory.
At a glance
Online clothing store leads the WordPress.org popular list today at #367, ahead of Marketing Campaigns at #5,318. Over the last 7 days Online clothing store climbed 32 places and Marketing Campaigns slipped 25 places. Online clothing store has the largest install base, roughly 20× the next: 600+ active installs against 30+ for Marketing Campaigns. Downloads this week: Online clothing store 175 and Marketing Campaigns 16.
| Metric | Marketing Campaigns | Online clothing store |
|---|---|---|
| Popular rank today | #5,318 ▼ 25 | #367 ▲ 32 |
| Active installs | 30+ | 600+ |
| Downloads, last 7 days | 16 | 175 |
| Rating | no ratings | no ratings |
| Type | Classic theme | Classic theme |
| Last updated | Oct 11, 2026 | Oct 29, 2026 |
| Current version | 2.7.8 | 1.2.1 |
| Best rank on record | #3,621 | #367 |
| Days in the top 50 | 0 | 0 |
| On WordPress.org since | Jun 2025 | Oct 2025 |
Highlighted cells mark the strongest figure in each row. Rank and installs are from the latest WordPress.org capture; downloads are the last seven captured days.
Ranking history Lower is better
Active installs
Downloads per day
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Frequently asked questions
Which is more popular, Marketing Campaigns or Online clothing store?
By active installs, Online clothing store: 600+ sites run it against 30+ for Marketing Campaigns, according to WordPress.org figures captured on November 3, 2026.
Which ranks higher on WordPress.org, Marketing Campaigns or Online clothing store?
Online clothing store, at #367 on the WordPress.org popular themes list today, with Marketing Campaigns at #5,318. The ranking reflects recent installs and moves daily, which is why this page shows the history rather than one snapshot.
Is Marketing Campaigns a block theme or a classic theme? And Online clothing store?
Marketing Campaigns is a classic theme, Online clothing store is a classic theme. Block themes are built for the Site Editor; classic themes use the Customizer and widget areas.
Where do these numbers come from?
WordPress.org publishes each theme’s active install count and its position on the popular list. This site records both every day, along with per-day downloads and ratings, so the charts above show how the themes have moved over time rather than a single day.