Ecommerce Marketplace vs Urbana
Two WordPress themes head to head: ranking, active installs, downloads and ratings, from our daily tracking of the WordPress.org directory.
At a glance
Ecommerce Marketplace leads the WordPress.org popular list today at #1,536, ahead of Urbana at #3,468. Over the last 7 days Ecommerce Marketplace slipped 111 places and Urbana slipped 18 places. Urbana has the largest install base: 90+ active installs against 80+ for Ecommerce Marketplace. Downloads this week: Ecommerce Marketplace 38 and Urbana 10.
| Metric | Ecommerce Marketplace | Urbana |
|---|---|---|
| Popular rank today | #1,536 ▼ 111 | #3,468 ▼ 18 |
| Active installs | 80+ | 90+ |
| Downloads, last 7 days | 38 | 10 |
| Rating | no ratings | no ratings |
| Type | Classic theme | Classic theme |
| Last updated | Oct 7, 2026 | Oct 5, 2026 |
| Current version | 0.0.7 | 1.0.7 |
| Best rank on record | #611 | #3,400 |
| Days in the top 50 | 0 | 0 |
| On WordPress.org since | Apr 2026 | Mar 2025 |
Highlighted cells mark the strongest figure in each row. Rank and installs are from the latest WordPress.org capture; downloads are the last seven captured days.
Ranking history Lower is better
Active installs
Downloads per day
More comparisons
Frequently asked questions
Which is more popular, Ecommerce Marketplace or Urbana?
By active installs, Urbana: 90+ sites run it against 80+ for Ecommerce Marketplace, according to WordPress.org figures captured on October 27, 2026.
Which ranks higher on WordPress.org, Ecommerce Marketplace or Urbana?
Ecommerce Marketplace, at #1,536 on the WordPress.org popular themes list today, with Urbana at #3,468. The ranking reflects recent installs and moves daily, which is why this page shows the history rather than one snapshot.
Is Ecommerce Marketplace a block theme or a classic theme? And Urbana?
Ecommerce Marketplace is a classic theme, Urbana is a classic theme. Block themes are built for the Site Editor; classic themes use the Customizer and widget areas.
Where do these numbers come from?
WordPress.org publishes each theme’s active install count and its position on the popular list. This site records both every day, along with per-day downloads and ratings, so the charts above show how the themes have moved over time rather than a single day.

