Business Formula vs Optical Store
Two WordPress themes head to head: ranking, active installs, downloads and ratings, from our daily tracking of the WordPress.org directory.
At a glance
Business Formula leads the WordPress.org popular list today at #849, ahead of Optical Store at #930. Over the last 7 days Business Formula slipped 328 places and Optical Store climbed 11 places. Optical Store has the largest install base, roughly 5× the next: 100+ active installs against 20+ for Business Formula. Downloads this week: Business Formula 28 and Optical Store 24.
| Metric | Business Formula | Optical Store |
|---|---|---|
| Popular rank today | #849 ▼ 328 | #930 ▲ 11 |
| Active installs | 20+ | 100+ |
| Downloads, last 7 days | 28 | 24 |
| Rating | no ratings | no ratings |
| Type | Classic theme | Classic theme |
| Last updated | Sep 21, 2026 | Oct 5, 2026 |
| Current version | 0.1.3 | 1.0.1 |
| Best rank on record | #447 | #769 |
| Days in the top 50 | 0 | 0 |
| On WordPress.org since | Sep 2026 | May 2026 |
Highlighted cells mark the strongest figure in each row. Rank and installs are from the latest WordPress.org capture; downloads are the last seven captured days.
Ranking history Lower is better
Active installs
Downloads per day
More comparisons
Frequently asked questions
Which is more popular, Business Formula or Optical Store?
By active installs, Optical Store: 100+ sites run it against 20+ for Business Formula, according to WordPress.org figures captured on October 18, 2026.
Which ranks higher on WordPress.org, Business Formula or Optical Store?
Business Formula, at #849 on the WordPress.org popular themes list today, with Optical Store at #930. The ranking reflects recent installs and moves daily, which is why this page shows the history rather than one snapshot.
Is Business Formula a block theme or a classic theme? And Optical Store?
Business Formula is a classic theme, Optical Store is a classic theme. Block themes are built for the Site Editor; classic themes use the Customizer and widget areas.
Where do these numbers come from?
WordPress.org publishes each theme’s active install count and its position on the popular list. This site records both every day, along with per-day downloads and ratings, so the charts above show how the themes have moved over time rather than a single day.