Business Association vs Unique Gift Shop
Two WordPress themes head to head: ranking, active installs, downloads and ratings, from our daily tracking of the WordPress.org directory.
At a glance
Unique Gift Shop leads the WordPress.org popular list today at #1,963, ahead of Business Association at #3,194. Over the last 7 days Unique Gift Shop slipped 6 places and Business Association climbed 61 places. Unique Gift Shop has the largest install base, roughly 2.5× the next: 100+ active installs against 40+ for Business Association. Downloads this week: Unique Gift Shop 38 and Business Association 30.
| Metric | Business Association | Unique Gift Shop |
|---|---|---|
| Popular rank today | #3,194 ▲ 61 | #1,963 ▼ 6 |
| Active installs | 40+ | 100+ |
| Downloads, last 7 days | 30 | 38 |
| Rating | no ratings | no ratings |
| Type | Classic theme | Classic theme |
| Last updated | Oct 21, 2026 | Oct 25, 2026 |
| Current version | 1.6 | 3.7 |
| Best rank on record | #2,252 | #1,394 |
| Days in the top 50 | 0 | 0 |
| On WordPress.org since | Mar 2026 | May 2025 |
Highlighted cells mark the strongest figure in each row. Rank and installs are from the latest WordPress.org capture; downloads are the last seven captured days.
Ranking history Lower is better
Active installs
Downloads per day
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Frequently asked questions
Which is more popular, Business Association or Unique Gift Shop?
By active installs, Unique Gift Shop: 100+ sites run it against 40+ for Business Association, according to WordPress.org figures captured on October 28, 2026.
Which ranks higher on WordPress.org, Business Association or Unique Gift Shop?
Unique Gift Shop, at #1,963 on the WordPress.org popular themes list today, with Business Association at #3,194. The ranking reflects recent installs and moves daily, which is why this page shows the history rather than one snapshot.
Is Business Association a block theme or a classic theme? And Unique Gift Shop?
Business Association is a classic theme, Unique Gift Shop is a classic theme. Block themes are built for the Site Editor; classic themes use the Customizer and widget areas.
Where do these numbers come from?
WordPress.org publishes each theme’s active install count and its position on the popular list. This site records both every day, along with per-day downloads and ratings, so the charts above show how the themes have moved over time rather than a single day.