Azur vs Carbon Marketing
Two WordPress themes head to head: ranking, active installs, downloads and ratings, from our daily tracking of the WordPress.org directory.
At a glance
Carbon Marketing leads the WordPress.org popular list today at #958, ahead of Azur at #3,774. Over the last 7 days Carbon Marketing slipped 29 places and Azur climbed 21 places. Azur has the largest install base: 100+ active installs against 100+ for Carbon Marketing. Downloads this week: Carbon Marketing 11 and Azur 8.
| Metric | Azur | Carbon Marketing |
|---|---|---|
| Popular rank today | #3,774 ▲ 21 | #958 ▼ 29 |
| Active installs | 100+ | 100+ |
| Downloads, last 7 days | 8 | 11 |
| Rating | no ratings | no ratings |
| Type | Block theme | Block theme |
| Last updated | May 12, 2025 | Feb 18, 2026 |
| Current version | 1.0.4 | 1.0.3 |
| Best rank on record | #3,516 | #504 |
| Days in the top 50 | 0 | 0 |
| On WordPress.org since | Sep 2024 | Feb 2026 |
Highlighted cells mark the strongest figure in each row. Rank and installs are from the latest WordPress.org capture; downloads are the last seven captured days.
Ranking history Lower is better
Active installs
Downloads per day
More comparisons
Frequently asked questions
Which is more popular, Azur or Carbon Marketing?
By active installs, Azur: 100+ sites run it against 100+ for Carbon Marketing, according to WordPress.org figures captured on October 25, 2026.
Which ranks higher on WordPress.org, Azur or Carbon Marketing?
Carbon Marketing, at #958 on the WordPress.org popular themes list today, with Azur at #3,774. The ranking reflects recent installs and moves daily, which is why this page shows the history rather than one snapshot.
Is Azur a block theme or a classic theme? And Carbon Marketing?
Azur is a block theme, Carbon Marketing is a block theme. Block themes are built for the Site Editor; classic themes use the Customizer and widget areas.
Where do these numbers come from?
WordPress.org publishes each theme’s active install count and its position on the popular list. This site records both every day, along with per-day downloads and ratings, so the charts above show how the themes have moved over time rather than a single day.

