Ad Agency Lite vs Apura
Two WordPress themes head to head: ranking, active installs, downloads and ratings, from our daily tracking of the WordPress.org directory.
At a glance
Apura leads the WordPress.org popular list today at #1,762, ahead of Ad Agency Lite at #6,486. Over the last 7 days Apura slipped 50 places and Ad Agency Lite slipped 17 places. Apura has the largest install base, roughly 1.5× the next: 60+ active installs against 40+ for Ad Agency Lite. Downloads this week: Apura 44 and Ad Agency Lite 10.
| Metric | Ad Agency Lite | Apura |
|---|---|---|
| Popular rank today | #6,486 ▼ 17 | #1,762 ▼ 50 |
| Active installs | 40+ | 60+ |
| Downloads, last 7 days | 10 | 44 |
| Rating | no ratings | no ratings |
| Type | Classic theme | Classic theme |
| Last updated | Mar 4, 2026 | Oct 15, 2026 |
| Current version | 2.1 | 1.4.4 |
| Best rank on record | #6,156 | #1,311 |
| Days in the top 50 | 0 | 0 |
| On WordPress.org since | Jun 2024 | May 2026 |
Highlighted cells mark the strongest figure in each row. Rank and installs are from the latest WordPress.org capture; downloads are the last seven captured days.
Ranking history Lower is better
Active installs
Downloads per day
More comparisons
Frequently asked questions
Which is more popular, Ad Agency Lite or Apura?
By active installs, Apura: 60+ sites run it against 40+ for Ad Agency Lite, according to WordPress.org figures captured on October 27, 2026.
Which ranks higher on WordPress.org, Ad Agency Lite or Apura?
Apura, at #1,762 on the WordPress.org popular themes list today, with Ad Agency Lite at #6,486. The ranking reflects recent installs and moves daily, which is why this page shows the history rather than one snapshot.
Is Ad Agency Lite a block theme or a classic theme? And Apura?
Ad Agency Lite is a classic theme, Apura is a classic theme. Block themes are built for the Site Editor; classic themes use the Customizer and widget areas.
Where do these numbers come from?
WordPress.org publishes each theme’s active install count and its position on the popular list. This site records both every day, along with per-day downloads and ratings, so the charts above show how the themes have moved over time rather than a single day.